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Innovation Award goes to Soroma Customer

January 21, 2025 by
Innovation Award goes to Soroma Customer
Kristian Rogér

21 January 2025

Mejnerts A/S has today received Dagrofa’s prestigious award as “The Most Innovative Supplier” in Dagrofa Retail – a well-deserved recognition of their commitment to innovation and their contribution to Danish Food Treasures. We are proud to play a role in this success and will continue to support Mejnerts A/S in developing their retail business.​

CEO of Mejnerts A/S, Peter Mejnertsen, states:
I am incredibly happy and proud to receive this award – at the same time, it is a great example that you should never give up and always stay true to your values and goals.

 We have decided to redesign our packaging and give our entire product range a new look. On August 16, 2024, we will send out the first shipment, consisting of 13 flour products and our liquid Mejnerts Honey.

 Cut to today – a little over 5 months later. Here we have:

- Gotten off to a good start in the stores

- Employed Kristian as Head of retail (Soroma)

- Participating in the Food Treasures Guild

- We have no less than 3 new Mejnerts products on the way, and many collaborations across other Food Treasures are in the process of being established.

- Installed a large battery on the farm, so that before long we will be 100% self-sufficient in energy for the entire production from Soil to Table.

- And today we received the award as The Most Innovative Supplier in Dagrofa Retail.

Read more at www.mejnerts.dk